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The Coach's Mind Manual combines the latest findings from neuroscience, psychology, and mindfulness research to provide an accessible framework to help coaches and leadership development specialists improve their awareness of the mind, enhancing their coaching practice. Syed Azmatullah explains how such knowledge can be used to guide clients on a...

In The Cultural and Political Intersection of Fair Trade and Justice, Stenn uses Amartya Sen's theory of justice and Geert Hofstede's theory of cultural dimensions to answer the question: 'Is Fair Trade fair?' This exciting new volume focuses on a study of the effects of Fair Trade on indigenous women. Their stories are reported by the women...

PART ONE - MARKETING DEFINED AND MARKETING IN CONTEXT Chapter 1 - The Marketing Concept Chapter 2 - Marketing Strategy and Understanding Competitors Chapter 3 - The Marketing Environment Chapter 4 - Marketing in International Markets and Globalisation PART TWO - UNDERSTANDING AND TARGETING CUSTOMERS Chapter 5 - Consumer Buying Behaviour Chapter 6 -...

This book is an elementary introduction to the basic concepts of financial mathematics with a central focus on discrete models and an aim to demonstrate simple but widely used financial derivatives for managing market risks. Only a basic knowledge of probability, real analysis, ordinary differential equations, linear algebra and some common sense...

W dobie dużego uświadomienia społeczeństwa w dziedzinie finansów, coraz ważniejszy staje się kontakt z klientem. Celem marketingu jest prowadzenie działalności w taki sposób, aby klient odczuwał satysfakcje a bank osiągał zyski. Bank musi skoncentrować się na potrzebach klienta i pragnieniach w wyniku czego może zaoferować pożądane usługi....

Quality has quickly become one of the most important decision-making factors for consumers. And although organizations invest considerable resources into building the right quality management systems (QMSs), in many instances, the adoption of such quality improvement tools are just not enough. Building Quality Management Systems: Selecting the...