Prentice Hall

What do Enron, the Space Shuttle Columbia and 9/11 have in common? Catastrophes don't 'just happen.' From Enron to the Space Shuttle Columbia to 9/11, virtually every disaster is the end result of a long series of small mistakes -- each one easy to overlook, and set in motion because people simply refused to believe the evidence staring right at...

For the calculus-based General Physics course primarily taken by engineers and science majors (including physics majors).This long-awaited and extensive revision maintains Giancoli's reputation for creating carefully crafted, highly accurate and precise physics texts. Physics for Scientists and Engineers combines outstanding pedagogy with a clear...

A Leader's Guide to Influence will show you how to step up your people skills and improve working relationships so you can get the business results you want. Combing the hugely popular areas of influence and leadership, this book will show you how to step up your interpersonal effectiveness by learning how to work more successfully with those...

Known for its focus on concepts and problem-solving, this best-selling text has been extensively updated with new coverage of genomics, bioinformatics, proteomics and more. Concepts of Genetics, Ninth Edition is written in a clear and accessible style for students in introductory genetic courses typically found in departments of Biology, Botany,...

For the MBA Marketing Management course and/or undergraduate capstone marketing strategy course.nbsp;nbsp;nbsp;Framework for Marketing Management provides authoritative marketing theory in a concise formatnbsp;to provide flexibility where outside cases, simulations, and projects are brought in.For the MBA Marketing Management course and/or...

How financial institutions work, connect, and fail! This serious, authoritative book thoroughly explains the modern global credit system, its instruments, and key participants' roles. Learn why liquidity failures have been pivotal in all recent market crashes, discover potential pathways for today's crises, and gain critical insight for investing...