PALGRAVE MACMILLAN
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Luxury Brands in Emerging Markets

Luxury Brands in Emerging Markets

4.00

Autor: ...

Wydawnictwo: Palgrave Macmillan
ISBN: 9781137330529
Kategoria: Książki obcojęzyczne
The rewards of success in emerging markets are potentially huge, and as luxury companies continue to expand their global reach, they will need to continually assess if their current strategy is delivering competitive advantage. Luxury Brands in Emerging Markets is an invaluable repository of knowledge that brings clarity to key issues and trends...
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371.00zł
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American Panic

American Panic

4.00

Autor: Mark Stein

Wydawnictwo: Palgrave Macmillan
ISBN: 9781137279026
Kategoria: Poradniki i albumy
/ Historia
In American Panic , New York Times bestselling author Mark Stein traces the history and consequences of American political panics through the years. Virtually every American, on one level or another, falls victim to the hype, intensity, and propaganda that accompanies political panic, regardless of their own personal affiliations. By highlighting...
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91.00zł
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Fiscal and Debt Policies for the Future

Fiscal and Debt Policies for the Future

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Autor: ...

Wydawnictwo: Palgrave Macmillan
ISBN: 9781137269522
Kategoria: Poradniki i albumy
/ Biznes, prawo, finanse
The International Papers in Political Economy (IPPE) series explores the latest developments in political economy. This tenth volume offers a refreshing perspective on the prospects of fiscal and debt policies. The study focuses on the future, instead of reviewing these policies in relation to the recent and not so recent past. This volume...
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372.00zł
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Inventive Negotiation

Inventive Negotiation

Whether you're hammering out contracts or cajoling your toddler to put on his shoes, you are negotiating every day. For decades, most people believed that the goal was to split the pie fairly enough that each side felt they'd won. Yet in a world where vast amounts of information are at your fingertips, Inventive Negotiation gets you more than a pie...
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107.00zł
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The Frugal Innovator

The Frugal Innovator

Frugal innovation is a powerful new model for creating solutions for a world struggling with rapid population growth, exploding demand from consumers on modest incomes, and global pressure to minimize environmental damage. This new wave of innovation started in the developing world but is spreading globally. This inspiring book provides an insight...
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91.00zł
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Mediatization of Politics

Mediatization of Politics

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Autor: ...

Wydawnictwo: Palgrave Macmillan
ISBN: 9781137425973
Kategoria: Naukowe, popularnonaukowe
/ Politologia, socjologia
The first book-long analysis of the 'mediatization of politics', this volume aims to understand the transformations of the relationship between media and politics in recent decades, and explores how growing media autonomy, journalistic framing, media populism and new media technologies affect democratic processes. As politics becomes increasingly...
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124.00zł
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