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The Global Expatriate's Guide to Investing

The Global Expatriate's Guide to Investing

Exploit your offshore status to build a robust investment portfolioMost of the world's 200 million expats float in stormy seas. Few can contribute to their home country social programs. They're often forced to fend for themselves when they retire. The Global Expatriate's Guide to Investing is the world's only book showing expats how to build wealth...
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110.00zł
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Marketing Communications Management

Marketing Communications Management

This friendly and assessable textbook will introduces to the core concepts of Marketing Communications Management covering everything from the importance of an integrated marketing communications, which includes a blend of sales promotion, advertising management, direct marketing, PR, corporate communications, social media, sponsorship, product...
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236.00zł
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Practical Wisdom in Management

Practical Wisdom in Management

Practical Wisdom in Management is the first in-depth case-study book to explore how practical wisdom from spiritual and philosophical traditions inspires corporate culture and leadership. The outcome of the Practical Wisdom Initiative, between The Academy of Business in Society (ABIS) and Yale University Center for Faith and Culture, it seeks to...
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370.00zł
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Aligning Strategy and Sales

Aligning Strategy and Sales

"The best sales book of the year" -- strategy+business magazine That gap between your company's sales efforts and strategy? It's real--and a huge vulnerability. Addressing that gap, actionably and with attention to relevant research, is the focus of this book. In Aligning Strategy and Sales, Harvard Business School professor Frank Cespedes equips...
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116.00zł
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Risky Business in China

Risky Business in China

Risk is a major reason that companies fail in, or fail to enter, China. This unique book demonstrates how correctly-applied due diligence can not only reduce business risk in China, but also provide excellent business intelligence to support negotiations and business relationships. Based upon the author's twenty years of consulting experience in...
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95.00zł
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Smile Pricing Explained

Smile Pricing Explained

In modern derivatives trading, Black-Scholes theory is only a starting point. Asset volatilities are not constant, but change with market conditions. Large price moves are associated with periods of market turbulence and this leads to a smile shaped curve of the volatility implied from market prices. Smile Pricing Explained provides a clear and...
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150.00zł
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