Zachary Shore

The High Stakes History of Reading Your Rival&'s MindMore than two thousand years ago the Chinese strategist Sun Tzu advised us to know our enemies. The question has always been how. In A Sense of the Enemy, the historian Zachary Shore demonstrates that leaders can best understand an opponent not simply from his pattern of past behavior, but from...

For anyone whose best-laid plans have been foiled by faulty thinking, Blunder reveals how understanding seven simple traps-Exposure Anxiety, Causefusion, Flat View, Cure-Allism, Infomania, Mirror Imaging, Static Cling-can make us all less apt to err in our daily lives....

The High Stakes History of Reading Your Rival&'s MindMore than two thousand years ago the Chinese strategist Sun Tzu advised us to know our enemies. The question has always been how. In A Sense of the Enemy, the historian Zachary Shore demonstrates that leaders can best understand an opponent not simply from his pattern of past behavior, but from...

The ancient Chinese military philosopher Sun Tzu admonished his generals to "Know thy enemy." The question has always been how to do that. Too often military leaders have relied on simplistic methods for predicting the behavior of their adversaries-with disastrous results. In A Sense of the Enemy, Zachary Shore argues that successful leaders employ...