Regina E. Lundgren; Andrea H. McMakin

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REGINA E. LUNDGREN; ANDREA H. MCMAKIN
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Risk Communication

Risk Communication

This fully-updated fifth edition includes real-life examples of current events such as the Japanese tsunami, the Gulf oil disaster, and Hurricane Irene, along with lessons learned from these events. The coverage also includes new chapters on public health campaigns, and on the use and effectiveness of social media such as blogging, video, and image...
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