A. Michaela Csik; Oliver Gassmann; Karolin Frankenberger

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A. MICHAELA CSIK; OLIVER GASSMANN; KAROLIN FRANKENBERGER
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The Business Model Navigator

The Business Model Navigator

A strong business model is the bedrock to business success. But all too often we fail to adapt, clinging to outdated models that are no longer delivering the results we need. The brains behind The Business Model Navigator have discovered that just 55 business models are responsible for 90% of the world's most successful businesses. These 55 models...
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