Pearson Education

Ideal for Advanced Undergraduate and Postgraduate students, this book builds on concepts from Strategic Management, Operations Management, Marketing and HRM to give students a comprehensive understanding of Operations Strategy. Features * Comprehensive and accessible with authoritative authorship and an excellent blend of theory and practice * A...

Whether it's in emails, documents, presentations, meetings or tweets, we're all being bombarded by millions of words every day. So, how do you make your message stand out and stick amongst all this chatter? The answer is simple - just get visual! With a straightforward doodle or a quick illustration you'll revolutionise how your message impacts...

For undergraduate and graduate courses in strategy. In today's economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy...

'This is an invaluable guide for any manager looking to apply MBA thinking in the real world. Strongly recommended.' Gordon Seabright, Director of the Eden Project 'Packed with insights, tools, tips, cases and know-how, this easy-to-read book will accelerate your ability to deal with challenging management issues. A must for every manager.'...

Ever wanted to be your own boss? Dreamt of starting your own business but never quite made the leap? For every woman who has ever wondered, 'Could I do it?', or been tempted by the idea of managing their own hours and controlling their own destiny, My New Business is the long-awaited answer. Written by someone who's not only 'been there, done...

Problem solving tools to solve any business challenge. Using proven, innovative techniques from some major players in the business world, this is the go-to book for every professional who wants to find better answers to their business challenges. Hugely practical, gives you powerful new ways to think... a godsend for cracking business challenges...