Social Media, Sociality, and Survey Research - Elizabeth Dean; Joe Murphy; Craig A. Hill

Social Media, Sociality, and Survey Research
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Autor: Elizabeth Dean; Joe Murphy; Craig A. Hill

 Wydawnictwo: John Wiley Sons
ISBN: 9781118379738
EAN:
Format: ...
Oprawa: miękka
Stron: 360
Data wydania: 2013-11-01
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The first book to address how social media is revolutionizing the field of survey research, Social Media, Sociality, and Survey Research equips readers with a new ideology for conducting data collection and analysis in the face of emerging technologies. The book publishes the perspectives and approaches of leading survey researchers through papers originally presented at a workshop at RTI International. Balancing concrete information with theory and a cutting-edge conceptual framework, this text for practitioners outlines the three kinds of interaction that take place on social media platforms: individual-to-group; individual-to-individual; and group-to-group.

Książka "Social Media, Sociality, and Survey Research"
Elizabeth Dean; Joe Murphy; Craig A. Hill