Media Management A Comparative Analysis of European and American systems - Nierenberg Bogusław

Media Management A Comparative Analysis of European and American systems
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Autor: Nierenberg Bogusław

 Wydawnictwo: Wydawnictwo Uniwersytetu Jagiellońskiego
ISBN: 9788323339908
EAN: 9788323339908
Format: 230 x 160 x 10
Oprawa: Miękka
Stron: 216
Data wydania: 2016
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A book can be both a good academic manual and a source of knowledge for practitioners - the media employees (especially managers). The author skillfully combines various conventions making a basically scholarly work also a clearly formulated quick reference for a wide audience.
Prof dr hab. Beata Glinka, Warsaw University

Książka "Media Management A Comparative Analysis of European and American systems"
Nierenberg Bogusław