Hybrid Factories in Latin America -

Hybrid Factories in Latin America
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Wydawnictwo: Palgrave Macmillan
ISBN: 9780230290402
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Format: ...
Oprawa: twarda
Stron: 264
Data wydania: 2013-06-01
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Offering a bird's eye view of foreign investments in Latin America, this volume informs us of how the economic and social environment affects management in Latin American subsidiaries and regional markets. It also presents the work of the Japan Multinational Enterprises Study Group (JMNESG) led by Dr. Abo, which visited five Japanese companies in Argentina, fifteen in Brazil and ten in Mexico. Exploring 30 companies in detail, the scores are analyzed using a hybrid theory of application and adaptation established by JMNESG. The companies visited are located mainly in Argentina, Brazil, and Mexico, but also in Chile and Venezuela, and include: Toyota, Nissan, Honda, Toshiba, and Panasonic. The authors discuss and explore the unique characteristics of Japanese management in Latin America in comparison with worldwide application scores and offer a summary of free trade zones.

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