EBOOK Surviving Transformation Lessons from GM's Surprising Turnaround - BARABBA VINCENT P

EBOOK Surviving Transformation Lessons from GM's Surprising Turnaround

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Autor: BARABBA VINCENT P

Wydawnictwo: Oxford University Press
ISBN: 9780195346817
EAN: 98439F40EB
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Oprawa: ...
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Data wydania: 2004
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Describes the impresive strategic turnaround at General Motors beginning in the early 1990s that has brought it back from the brink of bankruptcy. Focuses on how other companies in a variety of industries can learn from GM's experience.

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BARABBA VINCENT P