EBOOK Strategy As Action Competitive Dynamics and Competitive Advantage - GRIMM CURTIS M

EBOOK Strategy As Action Competitive Dynamics and Competitive Advantage

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Autor: GRIMM CURTIS M

Wydawnictwo: Oxford University Press
ISBN: 9780195347616
EAN: 95FE466DEB
Format: 0,0 x 0,0 x 0,0
Oprawa: ...
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Data wydania: 2005
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Strategy as Action presents an action plan for how firms can build, improve, and defend their competitive advantage at every stage of their life cycle. For start-up firms entering a market, it provides a model for exploiting competitve uncertainty and blind spots; for growth firms who have established some market advantages, it provides an action plan for exploiting relative resources; for mature firms, it explains how to exploit market position; finally, for firms that have no decisive resource advantage, it provides an action plan based on firm co-operative reactions.

Książka "EBOOK Strategy As Action Competitive Dynamics and Competitive Advantage"
GRIMM CURTIS M