EBOOK Strategic Customer Management Strategizing the Sales Organization - Nikala Lane

EBOOK Strategic Customer Management Strategizing the Sales Organization

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Autor: Nikala Lane

Wydawnictwo: Oxford University Press
ISBN: 9780191609282
EAN: B9BED8DAEB
Format: 0,0 x 0,0 x 0,0
Oprawa: ...
Stron: ...
Data wydania: 2009
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A revolution is taking place in the way companies organize and manage the 'front-end' of their organization, where it meets its customers. This book aims to provide insights into how this revolution is unfolding and to provide a framework for executives and management students to address the issues involved.

Książka "EBOOK Strategic Customer Management Strategizing the Sales Organization"
Nikala Lane