EBOOK Data Analysis and Data Mining:An Introduction -

EBOOK Data Analysis and Data Mining:An Introduction

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Wydawnictwo: Oxford University Press
ISBN: 9780199942718
EAN: 41610338EB
Format: 0,0 x 0,0 x 0,0
Oprawa: ...
Stron: 288
Data wydania: 2012
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An introduction to statistical data mining, Data Analysis and Data Mining is both        textbook and professional resource. Assuming only a basic knowledge of statistical        reasoning, it presents core concepts in data mining and exploratory statistical        models to students and professional statisticians-both those working in        communications and those working in a technological or scientific capacity-who have        a limited knowledge of data mining.This book presents key statistical concepts by        way of case studies, giving readers the benefit of learning from real problems and        real data. Aided by a diverse range of statistical methods and techniques, readers        will move from simple problems to complex problems. Through these case studies,        authors Adelchi Azzalini and Bruno Scarpa explain exactly how statistical methods        work; rather than relying on the "e;push the button"e; philosophy, they demonstrate how        to use statistical tools to find the best solution to any given problem.Case studies        feature current topics highly relevant to data mining, such web page traffic; the        segmentation of customers; selection of customers for direct mail commercial        campaigns; fraud detection; and measurements of customer satisfaction. Appropriate        for both advanced undergraduate and graduate students, this much-needed book will        fill a gap between higher level books, which emphasize technical explanations, and        lower level books, which assume no prior knowledge and do not explain the        methodology behind the statistical operations.

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