EBOOK Building a Positive Media Profile - Pauline Rowson

EBOOK Building a Positive Media Profile

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Autor: Pauline Rowson

Wydawnictwo: Matrix Digital Publishing
ISBN: 9781848390058
EAN: 9B656883AB
Format: 0,0 x 0,0 x 0,0
Oprawa: ...
Stron: ...
Data wydania: 2007
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The Easy Step by Step Guide

Editorial coverage carries at least two and a half times the weight of advertising. It is a very cost effective way of raising an organisation's profile. This audiobook looks at how to build a positive media profile for an organisation. It provides information on how the media work and how to build good media relations. It also shows how to write a news release and get it published, how to conduct a radio and TV interview, and how to handle a bad news story.

Książka "EBOOK Building a Positive Media Profile"
Pauline Rowson