Type Matters!
Opis
Once upon a time, only typesetters needed to know about kerning, leading,
ligatures, and hanging punctuation. Today, however, most of us work on
computers, with access to hundreds of fonts, and we'd all like our letters,
reports and other documents to look as good - and as readable - as
possible. But what does all the confusing terminology about ink traps,
letter spacing, and visual centring mean, and what are the rules for good
typography? Type Matters! is a book of tips for everyday use, for all users
of typography, from students and professionals to anyone who does any
layout design on a computer. The book is arranged into three chapters: an
introduction to the basics of typography; headline and display type; and
setting text. Within each chapter there are sections devoted to particular
principles or problems, such as selecting the right typeface, leading, and
the treatment of numbers. Examples throughout show precisely what makes
good typography - and, crucially, what doesn't. Authoritatively written and
designed by a practitioner and teacher of typography, Type Matters! has a
beautifully clear layout that reinforces the principles discussed
throughout.